HealthFocus International Timeline
1988 Founded HealthFocus, Inc.
1990 Launched the HealthFocus Survey for food and beverage industry
Developed psychographic/motivational segmentation
1994 Began tracking trends based on the HealthFocus Syndicated Study
1998 HealthFocus, Inc. began offering custom research
1999 Began licensing the segmentation protocol, expanded custom
research
2000 HealthFocus, Inc. was acquired by Irwin Broh & Associates,
Chicago, IL
HealthFocus, Inc. became HealthFocus International
Launched International Health Trend Survey in 30 Countries
2004 HealthFocus Europe is created out of Dosjebro, Sweden
2006 Barbara Katz assumes presidency